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Profile Development & Coaching

Access the power of the world's most trusted social business network with profile make-overs and growth strategies.

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Copy & Content for Brands

Connect with your audience on what matters most. 

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Brand Innovation & Consulting

Establish your value and attract your ideal audience with magnetism.


It's not just about shaping experience or facts with descriptive words. It's about creating an experience. When it comes to crafting the right brand message, using a more holistic approach helps you find the missing pieces that you haven't thought of; the things that truly make you unique and connect you with your intended audience on a more personal level.


Beginning with a deep dive discovery process, we uncover the intricate details surrounding your product or service,  what makes you truly unique, and what it all means for your ideal client. We then craft content that makes you irresistible and earns your desired audience's attention from first impression to lasting relationship. 


First and foremost, to not only provide you with the highest level of personalized service, but to also craft the most effective messaging possible for your brand through:


Talking things through together often leads to greater clarity and moments where magic is formed. That's why my entire process is conversational and not interview style. I ask the right questions and dig deep so that I can intimately understand the details and goals of your business and how they relate to your target audience.


I treat your business as if it were my own because I truly care about your success. I work diligently to ensure the writing reflects your brand's values and supports your vision. I take great responsibility for your satisfaction which is why my process is meticulously thorough.


While I cannot guarantee specific results due to a variety of factors outside of my control, I do guarantee your satisfaction with my work. It's why I stand behind my writing with a 30-day window for completion upon delivery of initial drafts, giving ample time to share feedback, touch base, and consult on any change requests.


Janine Hogan's blend of copywriting, multi-media production, marketing, and LinkedIn expertise gives her a unique perspective when developing content for brands that truly resonate with their desired audience. Instinctively, she identifies the key message that the ideal client needs to hear to attract their attention, stabilize their interest, and ultimately drive action.

Her purpose is to provide a comprehensive writing solution that eases the burden of articulating thoughts into words to create effective content that elevates the brand experience.


Her goal is to translate the message you envision into the lingo that connects your brand with your audience's needs and positions you, your product, or service as the ideal choice.


Not only is Janine an excellent writer, but she consistently goes above and beyond expectations in terms of service and communication. It's been a pleasure working with her, and I couldn't recommend her more. Don't hesitate to contact her for business, your future self will thank you!

Chris C. / Chief Happiness Officer, Everything Tradeshows

Janine is AMAZING! She truly captured what my business means and perfectly described both who I am and my mission so eloquently. She spent the time to get to know me and my business and made the entire process very personalized. I could not be more impressed with her writing. It was a true joy to work with her!

Michele N. / CEO and Coach, The Posh PA

I had the best experience working with Janine! She has the ability to magically put together thoughts and words into writing an action-driven message that describes exactly what I want to say. I call her LinkedIn Luxury! She is super knowledgeable about the techniques I can use to maximize the use of my LinkedIn and grow my network. I am beyond happy with the results I got right after she did the whole makeover of my LinkedIn profile!

Luisa N. / CEO & Director of Talent Acquisition, Touchstone Professionals


Like you, I am extremely passionate about what I do. I love stories and I love writing them even more. And as an entrepreneur, I completely understand the complex challenges you face when it comes to marketing yourself and your business.

By design, I've always been a storyteller and marketer. It's what led me to copywriting. As a copywriter, I've combined the best of both storytelling and marketing to deliver you with creative and strategic brand solutions.

"It is the ultimate luxury to combine passion and contribution. It's also a very clear path to happiness."

-Sheryl Sandberg

Personal attention is rare these days, but with me you get a dedicated partner, someone who is invested in your success. I want you to know that I genuinely care and want you to love how your brand is represented, no matter the assignment.  You should feel proud and confident that the writing speaks to the absolute best of who you are, your product or service, and your message. If you don't have a strong message, I can help you define it.

I know that hiring a professional writer is an investment. That's why there's nobody who will work harder for you than me. Mediocrity is not an option. I don't know how to deliver anything other than exceptional work. And because I put so much of myself into my work, it's important that we are a good fit.


Take the next step and schedule a consultation to find out if working together makes sense. 

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