Why Upgrade Yourself on LinkedIn?

The answer is simple: To maximize the power of the world's greatest virtual business platform so you can: 

Make the right connections, expand your network of resources, attract your ideal clients, and grow your business.

Attract new employment opportunities that are more inclined to appreciate your skills and pay you what you're worth.

Give Yourself an Incomparable Advantage 
Over Your Competition. 

Showing your ideal audience that you know how to market yourself is a very attractive quality. It lets them know you take yourself and your business seriously, which instills confidence that you do the same for your clients. Trust factor initiated. 

When it comes to optimizing your LinkedIn profile, the goal is to get your target audience to choose you over all others by speaking directly to your ideal prospect's needs. I work on upgrading your professional online presence so that your profile can attract the right people to you even while you're asleep!

The online world doesn't care if you own your business or you work for one. Competition is fierce, which means your success is directly related to the quality of your professional online network and how well you brand yourself and your unique value.

Your LinkedIn profile should position you as the ONE your target wants, and not just another one of thousands who share your title or offer similar products or services.

What good is being good at what you do if no one knows about it?

How can you show others your unique value when you struggle to put it into words?

Why should your ideal client choose YOU when you can't differentiate yourself from your competition? 

Which impression would you rather make:
This
(Pre-Janine Upgrade)

or

This
(Post-Janine Upgrade)
This
(Pre-Janine Upgrade)

or

This
(Post-Janine Upgrade)
Upgrade your personal brand.
Upgrade your results.

Without an enticing profile headline, an exciting banner, and a professional headshot, you risk being overlooked. If your summary sends the wrong message, you only create doubt about your product & service. If you struggle putting your value into words that resonate with your target audience, you will lose their attention. 

 

To avoid sending your target audience straight into the arms of your competition, you need a strong professional online presence on LinkedIn; one that brands you well and markets your products or service in the most compelling, interesting way.

And you need to feel 100% confident about the quality of your LinkedIn profile because the right people are looking for you, your product, or service.

And when those people find you on LinkedIn, will you be ready?

All of these elements need to work together harmoniously to tell your brand story:
  • Your profile banner
  • Your headshot
  • Your headline
  • Your about summary
  • Attachments you include
  • Experience
  • Skills
  • Your content (posts & articles)
  • Your company or showcase page
  • Your website

I'm not like other LinkedIn profile "experts."

I provide LinkedIn Luxury.

For starters, I don't believe in doing anything generically. As a storyteller of people and brands, I don't work with templates and plug in information you send to me from a questionnaire. You are unique. Therefore, every profile is crafted as intricately unique as a snowflake; no two are ever alike. 

Next, I don't simply configure "pretty" descriptions of what it is you do in hopes that it will get the right attention. The problem with just sounding good is that it simply doesn't work. Pretty writing stuffed with keywords alone is not what will make you stand out, nor does it connect you with your ideal audience.

More importantly, it doesn't produce results.

 

What does work is taking "hope" out of the equation and giving yourself a powerful presence on LinkedIn with a brand message that resonates with your target. There is strategy involved, which means you must know your unique value, how it helps your audience, and then speak to them on their level. You also need to understand how it functions from a technical standpoint on the platform to maximize the technology. 

 

That's the real value in what I do: I give your message a chance to be heard by those who need to hear it.  

I bring a unique approach to writing profiles by blending together my combined experience as a copywriter, storyteller, and marketer. As a trained Direct Response Copywriter in conjunction with my marketing and business development background across various industries, I not only deliver superior branding so that your profile becomes an efficient and effective business and marketing tool, I also provide white glove service to help my clients use LinkedIn more strategically.

My clients tell me that I provide "LinkedIn Luxury" because my services have helped them:

  • Find their competitive edge

  • Obtain business opportunities with organizations like the NFL and The Huffington Post

  • Land clients like Netflix, HBO, and Web.com 

  • Increase lead generation on LinkedIn by 4x monthly average

  • Achieve LinkedIn Top 1% Ranked in Industry & Network

  • Better network and connect with desirable employers like Zoom

If you want game changing results, schedule a LinkedIn Profile Strategy Session to get started.

Why you?
Why me?

There's an entrepreneurial spirit in us all and it is often fueled by passion. Not much in this world would exist without entrepreneurs. The facts are, you are the secret sauce to improving our daily lives and how we work. And your value deserves to be showcased in the best light possible so that people will be drawn to you above all others. I genuinely want to help you succeed because when you do, the world can benefit from your product, service, or talent. 

Because like you, I am extremely passionate about what I do. And as an entrepreneur, I completely understand the challenges you face when it comes to marketing yourself. I love writing and I love stories. I've always been a storyteller AND a marketer. Learning about what people do or create and being able to transcend that into a powerful story that shares that knowledge with others is my way of helping you help those who need you. Plus, there's nobody who will work harder for you than me. Mediocrity is not an option. I don't know how to deliver anything other than exceptional work.

From those I've helped:

"Choosing to work with Janine Hogan on my LinkedIn business profile was one of the best decisions I’ve made to move my business presence to the next level, and then the next level again! She is meticulous when it comes to drilling down, finding the BEST parts of what you do, and then to position your strengths in a place where you really get noticed. That’s when the real connections to more business started to happen. She has opened up several new territories of business for me. I highly recommend using Janine Hogan to build you a rock solid LinkedIn profile that will UP YOUR GAME!!"

- Joe A., Professional Photographer & Filmmaker​

Janine Hogan provides professional copywriting, LinkedIn coaching, and content writing services for entrepreneurs and LinkedIn members.

Janine Hogan Copywriting

10950-60 San Jose Blvd., STE 264

Jacksonville, FL 32223

904.955.2621

hogancopywriting@gmail.com

© 2020 by Hogan Creative, LLC.