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Janine Hogan

Having been a marketing professional since 2002, I understand what it takes to be successful in the highly competitive online marketplace. From product development, to trade show execution, sales, creative writing, and even television/film production, I have experience with all different forms of content and I understand how writing impacts the customer/audience journey. Many years in the field has taught me what works and what doesn't when it comes to selling products or services and it always comes back to having an intimate relationship with the customer.

When you choose me, you get a dedicated business marketing partner who genuinely cares and wants you to love how your brand is represented, no matter the assignment. By design, I've always been a storyteller and marketer. It's what led me to copywriting...


Writing With Purpose

I take great responsibility in the establishment of trust, the accuracy of information, and the helpful education your clients and customers require to do business with you. My writing is well thought out and intentional to ensure your desired audience has everything they need to move forward. 


wired for story

I love a good story and I love writing one even more. I've been writing stories creatively since I was a child. I still have those stories in their original notebooks (complete with illustrations) and I enjoy sharing them with my young daughter. So when I decided to focus my marketing career on copywriting, telling other people's stories was the perfect avenue for me to take. Great copywriting requires a skillful blend of creative vision and the right words to truly bring great stories to life. I've been fortunate to be able to help countless business owners improve their LinkedIn presence, build great brand stories, and use hard working content to generating more opportunity and revenue.

"Choosing to work with Janine Hogan on my branding and content was one of the best decisions I’ve made to take my business to the next level, and then the next level again! She is meticulous when it comes to drilling down, finding the BEST parts of what you do, and then to position your strengths in a place where you really get noticed. That’s when the real connections to more business started to happen. She has opened up several new territories of business for me. I highly recommend using Janine to build you rock solid content that will UP YOUR GAME!!"


-Joe A., Joseph Anzalone Photography, Creative Entrepreneur

janine's Process

As your business marketing partner, Janine works collaboratively with you and your team to gain complete understanding of your vision and then craft compelling copy to bring it to fruition. With a guiding hand, she provides expert insights and strategies that can help fuel the results of your content and branding efforts. Incorporating direct response copywriting techniques with creative storytelling and on-brand messaging, Janine can help position your product or service as the best-in-class solution to your target's problem and convince them to take action. 

Tidy Desk
Tidy Desk


To maintain an elevated level of personalized service with her clients, Janine is selective when it comes to taking on new clients. Not all will be a good fit. If you are interested in working with Janine, request a consultation.


Janine also welcomes new connections on LinkedIn. Connect with her on LinkedIn.

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